Planning a focus group

For our thriller we think its important to make sure we plan and use a focus group. We feel that this research can help us establish exactly what are target audience expect in a good thriller. We will plan our focus group around the target audience age, that being 15. We will also include a few ages above and below this. Roughly ranging from ages 13-18 this will help us see what the majority of young people are interested in.

Were going to set certain questions we can use to prompt some detailed and explanatory answers.

But also add in closed question so were able to establish definite answers when we require them. If this is proven to be successful it'll help the group establish what exactly we should have in our thriller.

We will also create our focus group through a film video and explain the findings to the audience what key specific research we have found. 

Penulis : Shenfield Media ~ Sebuah blog yang menyediakan berbagai macam informasi

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